At BizSmart, collaboration is at the core of our ethos, driving positive change and fostering growth opportunities. Recently, our engagement with The Foundation, a not-for-profit community interest company established by Chantry Group, has proven to be a transformative experience. This initiative aims to propel deserving businesses forward annually by granting them access to leading marketing and recruitment agencies in UK franchising. 

Business Strategy and Vision 

Participating in strategic planning sessions led by Mike and Chris from Chantry Group has significantly impacted our approach. Their expertise guided us in shaping a comprehensive marketing plan, allowing us to disrupt the market effectively. We focused on messaging that resonates with potential franchisees, emphasizing our unique value proposition and market differentiation. 

Marketing Strategies and Sales Techniques 

Insights from Chantry Group enabled us to refine our marketing approach. Incorporating endorsements from industry figures like Mark Wright, BBC Apprentice Winner, highlighted our distinctiveness in the market. Additionally, a well-outlined marketing plan provided by Mike offered invaluable insights into budget allocation, optimizing our return on investment and enabling effective lead tracking. 

Team Building and Employee Accountability 

The process flow for prospect management, meticulously mapped out by Chantry, ensures a seamless transition between us and them. This meticulous planning from initial contact to eventual collaboration underscores the importance of structured team processes for successful partnerships. 

Small Business Finance and Profitable Growth 

Chantry's support extended beyond guidance, providing assistance in securing advantageous deals and aiding in campaign creation. Their detailed assistance boosted our confidence, aligning our budget and strategies for maximum profitability. 


This collaboration with Chantry through The Foundation marks the genesis of an exciting journey for BizSmart. We're immensely grateful for their unwavering support, and we're poised to leverage this opportunity to drive innovation, foster growth, and make a lasting impact. Our heartfelt thanks go to Chantry for their commitment to nurturing businesses like ours. 
Stay tuned as we share this transformative journey with you all. For more information about the Chantry Foundation click here 
Tagged as: Franchise
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